Marketing Evolved
decorative

Not So Common Courtesy

Background
“Not So Common Courtesy” is a book series designed to remind and educate its readers who seem to have lost its common sense in social situations. In a not so common way, “Not So Common Courtesy” highlights the day-to-day encounters at work, school and other public places, to expose the subtle and sometimes obvious lack of common courtesy. What started as a collection of notes for author, Mitzi Taylor, developed into a book that connects with the inner-rudeness of people everywhere.
 
Challenge
The book series needed a book cover design that would project the message contained within the pages. Also, in order to promote the series to its target audience, a web site also needed to be developed that would include information on the book, author and where it would be sold.
 
Solution
Qonverge created a book cover design that would be implemented for a series of books. The web site features information about the series, the corresponding radio show, a blog, press release, news area and more. In addition, there is also an interactive element that allows users to submit stories of their own that could be featured in the next book. 

www.notsocommoncourtesy.com

Decorative